Soft2Bet, a Cyprus based online casino and sportsbook operator has recently launched its popular sports betting and online casino brand in Sweden. CampoBet is one of the company’s top online gaming brands in Europe. It features a sports betting and online casino platform rolled into an all in one experience. It also features a countless number of games from leading brands in the online gambling industry such as Yggdrasil, Relax Gaming, and Red Tiger Gaming.
The gaming operator has made strides in the Swedish gaming market ever since obtaining the necessary regulatory approvals and paperwork last year. This includes their initial entry into the market in March 2020 through one of their highest performing brand, YoyoCasino. The company seeks to further expand its reach into different parts of Europe as it is set to receive further EU gaming and operating certifications in addition to its MGA, SGA, and Curacao Licenses. The operator has also laid out its plans for in-land office expansion, having just recently opened two new offices in Belgrade and Lisbon. Due to this move, part of Soft2Bet’s operations have relocated from its offices located in Bulgaria, Cyprus, and Malta into the new office locations.
Chief executive officer of Soft2Bet, Boris Chaikin had good words to say about this recent launch saying that the whole company is thrilled to further their market reach in Sweden with their ever-popular brand, CampoBet, following a widely celebrated brand launch earlier this year, Yoyo Casino. He also said that their 17-strong portfolio of online casino and sportsbook brands appeal to a wide range of audiences and the company looks forward to extending its reach internationally.
In light of this recent European brand launch, the operator has also made strides in the international scene as it grows its presence in major and emerging markets around the world as it has recently launched both brands, CampoBet and Yoyo Casino, in Brazil. The operator has recently celebrated this entry following the news that the country mulls accelerating the privatisation of sports betting as part of a scheme that will relieve Brazil’s government from operating in areas that require a good amount of innovation, handing over the operations into the expertise of privately owned operators.
Brazil stands as one of the most promising markets that the operator has entered not only because of its population size but also because of the popularity and the general acceptance of gambling in the country. The two brands, now live in the Brazilian online gambling market, are part of the company’s highly successful 17-strong multi-brand portfolio which seeks to further penetrate markets internationally.
The operator anticipates that the launch of both of its brands in Brazil will further boost the already widely successful online casino brands’ popularity. YoYoCasino boasts a wide portfolio of immersive slots, and a tournament network while CampoBet not only offers the same wide casino portfolio but also a fully-featured betting sportsbook that will surely attract and retain a variety of players toward the brands