Optibet, a subbrand of Entertainment Laboratories (Enlabs) serving the Lithuanian market, has strengthened its game portfolio through a partnership with Ezugi, an igaming software provider specializing in live casino games. This partnership comes shortly after Lithuanian regulators passed new gambling laws greenlighting live casino games in the country.
This partnership will allow Optibet to offer more than thirty blackjack, roulette, and baccarat live casino tables along with roulette and speed roulette game variants offered in the Russian language. This partnership, particularly the addition of the live casino portfolio, solidifies Enlab’s efforts to ensure that its Optibet brand becomes a one-stop-shop where customers are able to access a variety of high-quality products offered to suit all customer preferences.
Chris Davis, head of gaming at Enlabs, has commented on this partnership saying that the company is thrilled to add a new and very important vertical to its fast-growing brand in Lithuania. He also expressed his confidence in this partnership by saying that the combination of Ezugi’s high quality live casino games and the unique promotional tools of the company’s new gaming platform will surely be a huge success.
Ezugi, in a bid to grow its market reach in regulated markets across the globe, has joined one of the world’s leading igaming software providers, Evolution Gaming Group, since January 2019. Currently, its suite of titles will go live with several operators over the coming weeks as games have already passed the certification process. Its games are certified and approved by regulators from the Isle of Man and as well as in Estonia and Bulgaria. As it stands, it is the first live casino provider to launch in Lithuania. The company has targeted this jurisdiction due to the market’s tremendous potential as live casino games are gaining traction with players around the world.
Pang Goh, Ezugi’s business development director, commented on this certification milestone saying that the company is delighted to have secured certification for its games and that several successful launches with its key partners in Lithuania are to be expected in the coming weeks. He also added that the company’s development team has done an incredible job when it comes to ensuring that its games meet the high standards set by regulators and that obtaining such approvals in regulated markets around the world is the driving force behind its growth strategy. Finally, he stated that this latest certification marks the company’s arrival as a leading live casino provider.